Professionals spend considerable resources and hours in helping brands build themselves. But most often, they neglect to devote those skills to developing their personal brand. There are several ways to unleash the full potential of your LinkedIn profile and benefit most from this platform.
A Professional LinkedIn Profile. Why Is It Important?
We expose ourselves to missing out on a lot of prospects by leaving our profile unpolished. According to official survey reports, employees tend to have a huge impact by sharing relevant content. And the most effective ones among them are those with good LinkedIn profile examples. It is basically the foundation for creating a personal brand expanding across all industries.
New features and options are regularly being added to LinkedIn for making it even more capable as a platform. Here is a complete guide to help you understand how to take your profile to the next level.
1. Choosing the right profile picture is important
Think of your profile picture as a calling card when it comes to LinkedIn. Humans are visual beings, and we like being introduced in such a fashion to others. It governs our impressions and responses from the beginning. Make certain that you put up one that was taken recently. A close-up shot with a relaxed, natural, and pleasant expression is highly recommended.
2. Don’t skip adding a background photo
The background picture is the second most prominent visual besides your profile picture. It instantly captures the attention of visitors, sets the context, and reflects a bit of who you are. Most importantly, it sets your page apart from thousands of other profiles and leaves a lasting impact.
3. Your headline should comprise of more than your job title
There is no rule set in stone that says your job title must be the only thing in your headline. Use the field to express your perception of the job you do. Why do you do it and what motivates you? Personalization will help you stand out to recruiters and employers. People with a distinctive spark and a unique perspective about the industry are always welcome in a workforce.
4. The summary can be turned into an interesting story
Next on our list of LinkedIn profile tips is making sure that you fill in the summary part. Many professionals make the mistake of leaving this field empty when creating a profile. It is actually a worthwhile chance to share your story, instead of merely listing skills or your job history.
Describe why your skillset matters and how you brought it with it in the places you have worked. Or how you intend to use them for the benefit of an organization if you haven’t yet been employed. Dedicate a few hours to writing it down and get feedback on it from peers before posting it.
If you are a beginner and are just stepping into your professional life, then worry not because LinkedIn also gives you the option of creating your own entry-level resume yourself with tips to add all the necessary information.
5. Moderate usage of buzzwords
If you are unfamiliar with the term, buzzwords are adjectives that are often used in LinkedIn summaries and headlines. However, this is the precise fact that makes them lose their meaning over the course of time. Terms such as focused, certified, creative, strategic, leadership, and more are over-used on LinkedIn.
We are not saying that you must avoid buzzwords entirely. But merely including them, there will not convince people that you actually possess those attributes. Demonstrate these qualities in the way you present your whole profile. Provide evidence of achievements and experiences which will be more effective than merely using these terms.
6. Your network needs to grow
The easiest way to expand your network on LinkedIn is by synching your email address book with your profile. The platform is then able to automatically suggest people you can connect with. The effectiveness of this strategy is truly amazing as it efficiently links you up with relevant professionals.
However, no requests are sent without your permission, so it is entirely in your control. Also, make a habit of following up on conversations and meetings with connections found on LinkedIn. The more visible you are the easier it will be for people to remember you when an opportunity arises.
7. Do not forget to mention relevant skills
Another quick step contributing towards how to create a LinkedIn profile 2022 is through integrating a relevant skillset. Go through a list of skills and identify ones that are relevant to your field. It will help you to support the content in your Summary and Headline and provide room for endorsement. But remember to stay relevant as a long list of random skills will not create a positive impression. Spend some time to think and choose them wisely. Come back to it constantly and hone it even more as you progress through your career.
8. Endorsements are great
Getting endorsed by other members validates your skills and allows you a higher level of credibility. How can you get endorsements on LinkedIn? To start with, browse through your network connection and identify the individuals who genuinely deserve an endorsement. This is often enough a trigger that enables you to get endorsed in return. Do not hesitate to ask for endorsements via a polite message from professionals whose opinion would really value.
9. Participate in the skills assessment
This is an online test which demonstrates your skills level. The badge you receive for taking this assessment can be displayed on your LinkedIn profile. It is an ideal strategy to display legitimate proof of your capabilities. You can take the assessment as many times as you want to improve your results before displaying it.
Wrap Up!
Creating a LinkedIn profile does not take up days or months to build. By following the techniques highlighted in this article you can end up with an impressive profile. But do not fret if you are an extremely busy professional, as we have the perfect solution for that as well. Contact us to avail of the services of our immensely talented and professional LinkedIn profile writers. They know exactly how to update your profile according to the latest trends and requirements of the industry. With our help, you can achieve the career goals you have always dreamed about.
Nida Abdullah
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Professionals spend considerable resources and hours in helping brands build themselves. But most often, they neglect to devote those skills to developing their personal brand. There are several ways to unleash the full potential of your LinkedIn profile and benefit most from this platform.
A Professional LinkedIn Profile. Why Is It Important?
We expose ourselves to missing out on a lot of prospects by leaving our profile unpolished. According to official survey reports, employees tend to have a huge impact by sharing relevant content. And the most effective ones among them are those with good LinkedIn profile examples. It is basically the foundation for creating a personal brand expanding across all industries.
New features and options are regularly being added to LinkedIn for making it even more capable as a platform. Here is a complete guide to help you understand how to take your profile to the next level.
1. Choosing the right profile picture is important
Think of your profile picture as a calling card when it comes to LinkedIn. Humans are visual beings, and we like being introduced in such a fashion to others. It governs our impressions and responses from the beginning. Make certain that you put up one that was taken recently. A close-up shot with a relaxed, natural, and pleasant expression is highly recommended.
2. Don’t skip adding a background photo
The background picture is the second most prominent visual besides your profile picture. It instantly captures the attention of visitors, sets the context, and reflects a bit of who you are. Most importantly, it sets your page apart from thousands of other profiles and leaves a lasting impact.
3. Your headline should comprise of more than your job title
There is no rule set in stone that says your job title must be the only thing in your headline. Use the field to express your perception of the job you do. Why do you do it and what motivates you? Personalization will help you stand out to recruiters and employers. People with a distinctive spark and a unique perspective about the industry are always welcome in a workforce.
4. The summary can be turned into an interesting story
Next on our list of LinkedIn profile tips is making sure that you fill in the summary part. Many professionals make the mistake of leaving this field empty when creating a profile. It is actually a worthwhile chance to share your story, instead of merely listing skills or your job history.
Describe why your skillset matters and how you brought it with it in the places you have worked. Or how you intend to use them for the benefit of an organization if you haven’t yet been employed. Dedicate a few hours to writing it down and get feedback on it from peers before posting it.
If you are a beginner and are just stepping into your professional life, then worry not because LinkedIn also gives you the option of creating your own entry-level resume yourself with tips to add all the necessary information.
5. Moderate usage of buzzwords
If you are unfamiliar with the term, buzzwords are adjectives that are often used in LinkedIn summaries and headlines. However, this is the precise fact that makes them lose their meaning over the course of time. Terms such as focused, certified, creative, strategic, leadership, and more are over-used on LinkedIn.
We are not saying that you must avoid buzzwords entirely. But merely including them, there will not convince people that you actually possess those attributes. Demonstrate these qualities in the way you present your whole profile. Provide evidence of achievements and experiences which will be more effective than merely using these terms.
6. Your network needs to grow
The easiest way to expand your network on LinkedIn is by synching your email address book with your profile. The platform is then able to automatically suggest people you can connect with. The effectiveness of this strategy is truly amazing as it efficiently links you up with relevant professionals.
However, no requests are sent without your permission, so it is entirely in your control. Also, make a habit of following up on conversations and meetings with connections found on LinkedIn. The more visible you are the easier it will be for people to remember you when an opportunity arises.
7. Do not forget to mention relevant skills
Another quick step contributing towards how to create a LinkedIn profile 2022 is through integrating a relevant skillset. Go through a list of skills and identify ones that are relevant to your field. It will help you to support the content in your Summary and Headline and provide room for endorsement. But remember to stay relevant as a long list of random skills will not create a positive impression. Spend some time to think and choose them wisely. Come back to it constantly and hone it even more as you progress through your career.
8. Endorsements are great
Getting endorsed by other members validates your skills and allows you a higher level of credibility. How can you get endorsements on LinkedIn? To start with, browse through your network connection and identify the individuals who genuinely deserve an endorsement. This is often enough a trigger that enables you to get endorsed in return. Do not hesitate to ask for endorsements via a polite message from professionals whose opinion would really value.
9. Participate in the skills assessment
This is an online test which demonstrates your skills level. The badge you receive for taking this assessment can be displayed on your LinkedIn profile. It is an ideal strategy to display legitimate proof of your capabilities. You can take the assessment as many times as you want to improve your results before displaying it.
Wrap Up!
Creating a LinkedIn profile does not take up days or months to build. By following the techniques highlighted in this article you can end up with an impressive profile. But do not fret if you are an extremely busy professional, as we have the perfect solution for that as well. Contact us to avail of the services of our immensely talented and professional LinkedIn profile writers. They know exactly how to update your profile according to the latest trends and requirements of the industry. With our help, you can achieve the career goals you have always dreamed about.